The squids they are a-changin’

Squidoo, headed up by marketing legend Seth Godin, gives its 200,000+ members a free and easy way to spread ideas, recommendations, and more, and raises buckets of cash for charities along the way. When Seth decided to take a fresh look at its design, he came to Miskeeto.

With over half-a-million pages in place and millions of visitors each month, the Squidoo team wanted to better engage new users by clarifying the site’s purpose and improving its navigation, and also speed up the content-creation process and provide better tracking tools for members.

Working together, Miskeeto and Squidoo have already made significant improvements to the site’s content pages (called “lenses”), the member dashboard, and more. And as our designs continue being implemented, we’re confident that Squidoo’s new and veteran users alike will find great value in the site, enjoy the experience, and happily get to work on creating the next half-a-million pages.

Got a Squidoo account? Go sign in, check out the new dashboard and content page designs, and tell us what you think. We can’t wait to hear from you!

Our clients

Miskeeto’s consultants have been around for years and have worked with Fortune 500 companies, startups, a marketing legend, and even an Academy Award winner. Here’s a short list of some of our clients.

• Squidoo
• Adobe
• Automattic (makers of WordPress)
• Burton Snowboards
• VocalStream
• ebrary
• Ford Motor Company
• United Airlines
• America West Airlines
• Go Daddy Software
• Cisco Systems
• EpikOne
• New York Magazine
• Mutual of Omaha
• Peachpit / New Riders
• O’Reilly Media
• InformIT.com
• Lynda.com
• IKEA
• Thomson
• Do The Right Thing
• New York University
• Plymouth State University
• Macromedia

… and many, many others.